Thursday, March 9, 2017

[Department store brand reputation 3 May 2017] Lotte, Shinsegae and Hyundai department store net



[Korea gimeunji financial newspaper reporter] Korean department store brand reputation survey in March Lotte Department Store No. 1, No. 2, Shinsegae Department Store, Hyundai Department Store was analyzed to third.

Korea Institute of Corporate Reputation February, 7 days a national department store brand 6 581 10 000 1133 Big dogs up to March 8 analyzing data to measure brand engagement and traffic, the amount of social consumer. Compared with February, the department store brand Big Data 429 10 000 7218 grew 35.23 percent.

March department store brand reputation ranking scores of Lotte Department Store, Shinsegae Department Store, Hyundai Department Store, Galleria Department Store, NC Department, AK Plaza order.

1st Lotte Department Store is participating as an index 404 272, 305 199 Media Index, Index 363 096 Communication, Community Index 329 465, 700 605 Social Index was 26.37 million brand reputation analysis 210 Index. In February, the brand reputation index rose 35.33% 10 000 155 3738.

Second place, the New World baekhwajeomneun participate Index 393 184, 326 722 Media Index, Index 502 605 Communication, Community Index 145 169, 390 000 Social Index 5099 showed the brand reputation index totaled 1.76 million in 2779. Compared with February 5332 10 000 149 brand reputation index rose 17.89%.

Third, Hyundai Department Store Index Participation 277 112, 185 377 Media index, Communication Index 283 088, 350 000 as a Community Index 8087, 181 703 Social Index Brand Reputation Index was 1.28 million in 5366. Compared with February, brand reputation index climbed 63.17% 787 755.