Thursday, March 23, 2017

Lotte Chilsung ISIS 8.0, tvN 'Yun Restaurant' PPL advertising



[Korea sinmijin financial newspaper reporter] Lotte Chilsung sets out that the popularity of bottled water brands Isis 8.0 PPL sponsor to participate in the entertainment program tvN 'Yun Restaurant.

Which comes 24 days 'Yun Restaurant' is broadcast from a new journey to arts programs open and run a simple Korean restaurant in the nearby island of Bali Na Young-seok of a new PD.

Lotte Chilsung since 2013 through the tvN 'series over Flowers' Poppy flowers than the Taiwan side, such as indirect advertising has to appeal to viewers of Isis 8.0 and Trevi.

In particular, it effectively represented the brand attributes of "pink animated energy" of the party put forward ISIS 8.0.

Lotte Chilsung official called "ISIS 8.0 is growing at a healthy water that product properties of weakly alkaline quickly get bottled loved by consumers," said, "This Yun will strengthen the energetic brand image through PPL's ​​Restaurant" said.

Financial Daily Economic News FNTIMES - unauthorized reproduction for commercial purposes in accordance with the Copyright Act, No copying, distribution,
Copyright ⓒ Korea's financial newspaper & FNTIMES.com