Wednesday, March 1, 2017

[March advertising model Brand Reputation] share above 1, No. 2 Kim Go-Eun, No. 3 Park Bo-young



[Korea yichangseon financial newspaper reporters] were analyzed in March 2017 monthly advertising model, brand reputation survey results, 3rd Park Bo-young Kim Go-Eun shared second place one above.

Korea Institute of Corporate Reputation analyzes of 20 brands of dog 30,207,652 big advertising model data from January 2017 to February 2017 27 days 28 days to measure the traffic of brand engagement with consumers. In January, the big brand advertising model data decreased 44.26% compared 54.19726 million dogs.

Brand Reputation Index is an index extracted from the data, and the big brand consumer behavior analysis classified the participation value, communicating value and media value, social value and place the weights. The advertising model Brand Reputation Index analyzes the participation and consumer consumers affect the brand reputation index to analyze the communication factor affecting consumers.