Friday, April 14, 2017

[Brokerage April brand reputation - 1st Daewoo Securities, Mirae Asset, 2nd KB Securities, NH Investment & Securities 3rd



[Korea yichangseon financial newspaper reporter] April brokerage brand reputation survey, Daewoo Securities, Mirae Asset No. 1 No. 2 2017 KB Securities 3 above was analyzed by NH Investment and Securities.

Korea Corporate Reputation Institute to analyze the 23 brokerage brand of big data for securities brands until April 13, 2017 March 12, 2017 13,488,063 pieces found consumer behavior of brokerage brand consumption. March 2017 Compared to dogs and brokerage brand Big Data 12980923 it rose 3.91%.

Reputation Index for a brand is to divide the activities of big data on consumer participation in the brand values ​​and communication value, social value, market value, financial value. The brokerage brand reputation survey were analyzed with the participation index and the media index, index communication, community index, social index. April brokerage brand new Big Data analysis included a media index.